Newcastle United manager Eddie Howe has spoken about the club’s new Chief Executive Officer, David Hopkinson, and his plans for the club’s future.
The new CEO was officially appointed on Thursday, September 4, and has been in the role for over a week.
Howe’s comments come ahead of the team’s Premier League match against Wolves on Saturday, and they provide a clear indication of the club’s long-term vision.
Hopkinson’s appointment has been widely praised by the club’s hierarchy, with chairman Yasir Al-Rumayyan calling him an “outstanding executive,” per Newcastle’s official website.
The new CEO has a wealth of experience in the global sports industry and is set to help the club grow on and off the pitch.

Eddie Howe says Newcastle’s new CEO is ‘very positive’
In his press conference, Howe was candid about his early impressions of Hopkinson.
“We’ve had several conversations,” the Newcastle boss stated.
“He’s a great person, really great energy. He’s very, very positive. I think he’s a great appointment.”
Howe further explained the significance of the new hire, particularly in light of recent events.
“It’s an appointment that was much needed, unfortunately with Darren’s illness which has left a big gap. David will come in and hopefully take the club off the pitch in a new direction.”

This positive feedback on the new CEO’s arrival highlights the manager’s trust in the club’s leadership to handle the business side of things, allowing him to fully concentrate on managing the squad and preparing for matches.
The new CEO’s background in global sports and commercial leadership is expected to strengthen the club’s operations, a move that will be vital for the team’s long-term success.
Director of Football appointment to follow at Newcastle United
The appointment of Hopkinson is seen as the first step in a major restructure of the club’s leadership.
According to reports, the new CEO’s first order of business will be to finalise the appointment of a new director of football.
This role has been vacant since the departure of Paul Mitchell in May, leaving Howe with significant responsibility for recruitment over the summer.
This next appointment is seen as crucial for the club’s long-term strategy, as it will formalize the footballing structure and provide a clear direction for transfers and player development.
With Hopkinson now in place, the club is well-positioned to complete its leadership team and continue its ambitious journey both on and off the pitch.
